There are so many opinions on the internet about what works, what does not work, and different ways to go about maximizing your online potential. Too much information can be detrimental if you are unfocused about what to do and tries everything, or confusing you as to what is the right method to win online.What is the most common perception online internet marketers have on e-zine publishing? It is that e-zine publishing is all about getting lists. Yes, a lot of e-zines do focus on getting email addresses and list building through giving of freebies and information. And yes, it does seem like a lot of work, and people shun it as not worth the effort to just collect email addresses.
This is where the concept and perception is wrong about e-zines. E-zines are to earn money for the owner.
The top reason for an e-zine is to monetize the email lists collected. You need to have a solid plan to sell them your products, your affiliates' products, or your e-course upon collection of an email list.
So don't be confused by all that information that you are getting online about e-zines. As more and more people subscribe to your e-zine, think of more ideas to make money out of them, such as selling products, or offer advertising space to other internet marketers.

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